Infinite Beauty Oy

Explore my work with Infinite Beauty, showcasing a range of marketing projects, including social media content creation, email marketing campaigns, copywriting, Instagram Stories, brand collaborations, and Meta Ads management.

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Infinite Beauty Oy

Beauty Clinic in Helsinki

Instagram Feed Grid

Halloween Social Media Campaign

Objective: Increase brand awareness

Vappu Social Media Campaign

Objective: Generate engagement

Mother's Day Social Media Campaign

Objective: Generate engagement

Forlle’d Men Line Social Media Campaign

Objective: Showcase the range of men's skincare products and highlight the different options available for men's skincare routines

Florist Collaboration Social Media Campaign

Results Over 12 Months

Instagram Growth: Increased followers from 1,700 to 4,050 through a combination of organic content and paid advertising.
Brand Awareness: Increased brand visibility and attracted more local customers in Helsinki.
Chatbot Integration: Implemented a chatbot to automate customer responses and improve communication.
Influencer Marketing: Partnered with influencers to expand reach and engage new audiences.
Brand Collaborations: Established collaborations with local Helsinki brands to strengthen brand awareness and community connections.

Email Marketing

Email Marketing Campaign — Sports Club Day

A promotional email campaign created to announce a special Sports Club Day event and encourage customers to book treatments. The email combines event communication, exclusive offers on injectable treatments, body treatments, and popular facial treatments, and a clear call to action to drive bookings.

The campaign uses energetic, engaging messaging to communicate the event atmosphere, highlight limited-time offers, and motivate customers to take action.

October Special Offer

Email Marketing Campaign | Beauty & Wellness

Objective: Promote a limited-time October offer for LPG massage treatments, attract new customers, and encourage bookings.

Offer: LPG massage for €60 instead of the regular price of €85.

Key Message: A special October offer designed to encourage customers to try the treatment at a reduced price.

Call to Action: Book Your Appointment

Educational Content

Social Media Copywriting

Promotional Copy

Engagement Content

Instagram Stories Content

Brand Collaborations

Seasonal Brand Collaboration

Infinite Beauty × Svetlana Pihlström

Objective: Enhance the clinic’s visual appeal and create a welcoming atmosphere through seasonal floral design.

Project: Collaborated with a local florist to decorate the clinic’s entrance and terrace with seasonal floral arrangements for both summer and autumn.

Goal: Strengthen the clinic’s visual identity, improve the customer experience, and create an inviting first impression for visitors.

Wellness Brand Collaboration

Infinite Beauty × Gentle Pilates Studio

Objective: Promote a holistic approach to well-being by combining professional body treatments with Pilates.

Concept: Collaborated with Gentle Pilates Studio to connect Infinite Beauty’s body treatments with Pilates classes, highlighting how the two complement each other as part of a balanced wellness routine.

Marketing Activities:

Created social media content to communicate the benefits of combining body treatments and Pilates.
Developed a special joint offer to encourage customers to try both services.
Designed promotional flyers to increase awareness and attract new customers to both businesses.

Goal: Increase brand awareness, reach new audiences, and encourage customers to explore a more holistic approach to body care and well-being.

Photography Collaboration

Infinite Beauty × altadrik_photo

Objective: Create high-quality visual content to support social media marketing campaigns and strengthen the brand’s visual identity.

Project: Collaborated with photographer altadrik_photo to produce professional photography for Infinite Beauty’s social media campaigns.

Goal: Enhance the visual appeal of the brand’s content, maintain a consistent aesthetic, and create engaging visuals for Instagram and other digital marketing channels.